Mission: Logo and visual identity renovation.
Project: BURN PREVENTION (Against burns) is the first educational project against household burn injuries of children in Ukraine. It was founded by Gennadiy Fuzaylov from Harvard Medical School and Doctors Collaborating to Help Children. Participants of the project teach parents, how to prevent kids from getting household burns. They pass their knowledge to Ukrainian doctors, so that those could continue this good deed.
Challenge: We faced the mission to change the project’s visual identity. It was essential to make it appealing and understandable, so that it brought a valuable lesson to those needing it.
Solution: We transformed the previous logotype and redesigned it into a symbol of love and care. After, we transferred those feelings onto everything that may be seen by parents and touched by their hands.